Alumni Voices

Making Your Mark Through Social Media - Kasia McNaught (BA ‘07)

February 27, 2018

Kasia McNaught was born in Johannesburg, South Africa and migrated to Perth with her family in 2001. She was the recipient of an academic and music scholarship for Penrhos College, where she finished her TEE in 2003. Kasia was a student at UWA and graduated in 2006 with a Bachelor of Arts, majoring in Italian. In July 2016, Kasia founded McNaught Media, a boutique strategic marketing consultancy specialising in content creation and social media management. She is a passionate digital marketer and has multi-faceted media experience from working in online, radio, print and non-traditional advertising.

Due to the collaborative nature of her work, Kasia decided to start a full-suite digital marketing agency called Bloom Digital with two of her colleagues in October 2017, where she is the Social and Content Director. Kasia and her team bring extensive experience from working at larger agencies and corporations to lead local brands and businesses into full bloom.

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